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N-S: W & V Roundtable: “Compelling Story Telling” - Connecting w/New Wine Consumers & Culture

 Women For WineSense’s (WWS) Winemaking & Viticulture Roundtable presents:

Time to learn something new and fresh from a writer and wine culture expert! 

This dynamic, live zoom conversation and Q&A with Chasity Cooper will assist owners, viticulturists and winemakers elevate their wine stories and how to make them accessible to a broader audience.

With a Chicago flare, Chasity brings exciting new views on how to really connect with new consumers through storytelling, travel, and wine education. Her name might sound slightly familiar as she was honored as a Wine Industry Leader in Wine Business Monthly’s November 2022 issue and was a featured speaker in Napa Valley Vintners’ 2022 Wine Writers’ Symposium.

Chasity is excited to share extensive skills from her personal toolbox working with many publications and adult beverage brands which shape her thinking as both a consumer and a critic.

Chasity will dive into the communications puzzle our wine brands need to solve for success now and in the future. She’ll discuss ways to improve how we speak concisely and with fresh passion with many tips and tools to consider with four critical audiences:

  • new wine consumers – i.e. future core consumers,
  • while staying true to your current core wine consumers,
  • plus how to speak to the rapidly evolving wine media,
  • and distilling it down to be meaningful (fast!) with the trade.

Don’t miss this fun, power packed, interactive conversation and Q&A.

Live and Recorded Event RSVP Details:

Time Zone Alert:  Live event is Wed., April 26, 3:30 – 5:00 pm PACIFIC TIME ZONE
Zoom information will be sent to you after registration and on the day of the event.

About the Speaker:


Chasity Cooper is a Chicago-based award-winning writer, entrepreneur, and wine culture expert. She has articles published in outlets such as Wine Enthusiast, VinePair, Food & Wine Magazine, Chicago Tribune, and Imbibe Magazine, and has also executed several creative partnerships with notable wine and spirit brands. Ultimately, her goal is to make wine more accessible and relatable to every palate through storytelling, and cultivate spaces for people to enjoy wine and grow their community.

Special thanks to long time WWS member, Alicia Sylvester, winemaker at Banshee, for moderating this Roundtable!

By registering, you hereby authorize and grant Women For WineSense (WWS), the right to record all participants via screenshots, including chat room content, film, and/or video, along with editing the recorded conference into a photo gallery/short film/webinar (which may include other recordings and material). You also authorize and grant WWS the use for any reason of the name and likeness, voice, or other information concerning participants; and screen or place the recording/materials online, including social media.

Wednesday, April 26, 2023, 3:30 PM until 5:00 PM
Videoconference information will be provided in an email once payment is received.
Additional Info:
Event Contact(s):
Julie H Lumgair
415-786-3415 (p)
Registration is required
Payment In Full In Advance Only
No Fee